Exploring the power of spatial audio

In the early days of VR, much of the focus was on 360° visuals and ever-higher resolution, often delivered through bulky, tethered headsets. At Flix, we quickly recognised another crucial ingredient: spatial audio. Partnering with Big Blue Music, we created a fun, theatrical demonstration to show how sound can transform immersive experiences. At a time when few people even knew what spatial audio was, this project helped reveal its real power.